About
Hey there! I'm Kate Sukpisan, founder & strategic design partner. 👋
At Collaborators, we solve the $2.3 million problem most B2B SaaS founders don't know they have: users who love your features but abandon your product anyway.
The result? High-converting design that turns confused users into loyal customers — helping purpose-driven businesses grow with confidence.
Whether you're launching your MVP or optimizing an established product, we design experiences that drive real results.
Our Proven Experience
From IBM Design Leadership
to B2B SaaS Success
After leading IBM's consultancy practice designing enterprise banking solutions where user confusion could halt operations, I discovered most B2B SaaS companies face the same challenge: making complex workflows feel effortless.
The hidden cost?
When users can't figure out your product in 60 seconds, you lose:
67%
Abandon During Onboarding
40%
Higher Churn Rate
73%
Longer Sales Cycles
2.3M
Estimated Annual Revenue Lost
Now I apply that same enterprise expertise to help B2B SaaS companies turn confused users into loyal customers.
How Are We Different
Success Stories
Proven Framework: Pain-to-Profit Method